Open to Remote Roles & Freelance
Hi there, I’m Paulina.
I design brands from identity
to screen.
Hi there, I’m Paulina.
I design brands from identity
to screen.
Senior brand and digital designer with an agency background, including work for Apple. I help companies, from lifestyle brands to tech products, build identities, websites and interfaces that hold up all the way to production.
Based in Mexico, working remotely with US and global teams.
Senior brand and digital designer with an agency background, including work for Apple.
I help companies, from lifestyle brands to tech products, build identities, websites and interfaces that hold up all the way to production. Based in Mexico, working remotely with US and global teams.
What I do
From brand
to product
Strategy, identity, digital and production,
handled by one designer who's done it for
agencies, startups and global brands.
Strategy, identity, digital and production, handled by one designer who's done it for agencies, startups and global brands.
01
Brand Strategy & Identity
Positioning, naming support, logos, visual systems and guidelines. Identities built to scale across every touchpoint, not just look good on a moodboard.
01
Brand Strategy & Identity
Positioning, naming support, logos, visual systems and guidelines. Identities built to scale across every touchpoint, not just look good on a moodboard.
02
UI & Product Design
Interfaces for apps and software, from user flows and wireframes to high-fidelity screens and design systems in Figma.
02
UI & Product Design
Interfaces for apps and software, from user flows and wireframes to high-fidelity screens and design systems in Figma.
03
Web Design
Marketing sites and landing pages designed for clarity and conversion, and built in Framer when speed matters.
03
Web Design
Marketing sites and landing pages designed for clarity and conversion, and built in Framer when speed matters.
04
Packaging, Print & Art Direction
Packaging, editorial and campaign work taken all the way to production, with an eye for how things look in the real world.
04
Packaging, Print & Art Direction
Packaging, editorial and campaign work taken all the way to production, with an eye for how things look in the real world.
Hiring, or have a project
in mind?
I'm open to full-time remote roles and freelance projects. Let's talk.
Hiring, or have a project in mind?
I'm open to full-time remote roles and freelance projects. Let's talk.





